TRADEMARK LOOKUP: A MUST-DO BEFORE LAUNCHING YOUR BUSINESS

Trademark Lookup: A Must-Do Before Launching Your Business

Trademark Lookup: A Must-Do Before Launching Your Business

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Before you invest in branding, make sure your business name is legally available. A trademark lookup helps you check if your chosen name, logo, or slogan is already taken.



What is a Trademark Lookup and Why Does It Matter?


A trademark lookup is a process that ensures your business name or logo isn’t infringing on an existing trademark. It searches through databases to find potential conflicts and helps you avoid legal trouble.


Without a trademark lookup, you risk:




  • Legal disputes – If someone else owns the trademark, they can take legal action against you.

  • Costly rebranding – Changing your business name after launching can be expensive and confusing for customers.

  • Loss of business credibility – If you are forced to change names, it can impact customer trust.


Key Steps in a Trademark Lookup



  1. Search official trademark databases like the USPTO to find registered and pending trademarks.

  2. Check for similar names even if they aren’t identical, as they can still lead to legal conflicts.

  3. Look at social media and domain names to see if another business is already using the name.

  4. Hire a professional service for a thorough search and expert guidance.


A trademark lookup takes only a short time but can save you from serious legal and financial troubles.

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